Included in Pro

New · Permit and Contractor Prospecting

Your next customer is already building nearby.

Permit and Contractor Prospecting finds local contractors and active construction projects near every branch, scores them against the equipment you rent, and turns the best ones into customers in one click.

Prospecting shouldn't mean driving to job sites and digging through permit filings.

Most rental teams find new work the hard way: driving past job sites, searching county permit records, and keeping lists in spreadsheets nobody updates. Even when you find a good lead, it lives outside your rental software, so there's no history, no follow-up, and no easy way to tell if they're already a customer.

How it works

Find. Score. Convert.

Find

Every month, Renterra pulls local contractors and businesses near each of your branches. Twice a month, it adds active construction permits filed nearby.

Score

Every lead gets a 0–100 fit score based on the equipment you actually rent, with the reasoning spelled out in plain language.

Convert

One click turns a lead into a customer profile, with a duplicate check, ready to call, text, email, or quote.

Features

Everything you need to know who to call next

ProspectsPermits
88FITRidgeline Site Prep LLCExcavate and grade lot for new 3-story building · 3.2 mi
ContractorDan Ruiz(262) 555-0148OwnerCedar Avenue Holdings(262) 555-0192
Why it's a fitExcavation and grading jobs typically rent excavators, skid steers, compactors, and trenchers. Your yard stocks all four.
Likely equipmentExcavatorSkid steerCompactorTrencher
Rental est.$3,120Convert to Customer
SAMPLE DATA

From permit filing to first call, without leaving Renterra

Step 1 of 6A new permit shows up

An excavation permit is filed a few miles from your yard, and it lands in Leads.An excavation permit is filed a few miles from your yard, and it lands in Leads.

Swipe or tap a dot to jump between steps

Better together

Find them with Permit and Contractor Prospecting. Win them with Communications.

Once a lead becomes a customer, every call, text, and email lives on their profile in Communications, so your whole team can see who reached out and what was promised. Pair Permit and Contractor Prospecting with AI-optimized Google Ads and email broadcasts from Renterra Marketing to reach even more of your market.

Pricing

Included in Renterra Pro

Permit and Contractor Prospecting is included in the Renterra Pro plan. Already on Core? Upgrade to Pro to unlock Permit and Contractor Prospecting, along with calling, call recording, and phone routing in Communications.

Compare plans →

Frequently asked questions

How often do new leads show up?

Prospects refresh on the 1st of every month. Permits refresh on the 1st and 15th. Not every area will have new permits every cycle.

Where does the contact information come from?

Public filings. Permit leads include the permit holder, contractor, and project contacts when they're listed.

How is the fit score calculated?

Renterra compares each lead's business to the equipment you rent and considers how long they've been operating. For permits, bigger, longer, and closer projects score higher. Open the tip on any lead to see the reasoning.

How is the rental estimate calculated?

Renterra uses the permit's project description to estimate what equipment the job needs, then matches it to your inventory and averages your own rates.

Will it create duplicate customers?

No. When you convert a lead, Renterra checks it against your existing customers first.

Which plans include Permit and Contractor Prospecting?

Permit and Contractor Prospecting is included in Renterra Pro.

Know who to call next.

Permit and Contractor Prospecting is available now on Renterra Pro.

Learn how Permit and Contractor Prospecting works →